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Apple enthusiasts and customers in Australia, Canada, China, Germany, India, Japan, the UK, the US, and more than 30 other countries and regions will soon be able to get their hands on the latest line-up of iPhones which includes iPhone 13, iPhone 13 mini, iPhone 13 Pro and iPhone 13 Pro Max, with prices starting at Rs 69,900 onwards later this month. The iPhone 13 will be available for Rs 79,900, while the iPhone mini will be priced at Rs 69,900, the company statement said.
Apple CEO Tim Cook during the launch event said that the Pro lineup pushes the limits with the most advanced technologies for users who want the very best iPhone, best-in-class performance, best-in-class camera experience and great durability.
According to Counterpoint Research, the iPhone 13 Pro and iPhone 13 Pro Max also include 5G with more bands for better coverage.
Apple sets record for June quarter
It added that the iPhone 12 series gained traction in India and take on the baton from iPhone11, which until the previous quarter saw around 60% of the overall iPhone sales. The company will have a 2.4% share in the coming fourth quarter of 2021 and will end the year as its highest ever crossing four million shipments, it said.
It also noted that the new iPhone’s share within overall Apple sales during the launch quarter is said to increase YoY and this year too will be the same, driven by iPhone 13. Apple also continues to go aggressive on trade-in driven by iPhone 13.
Strong double-digit growth in markets like India and Latin America had helped the iPhone maker post double-digit revenue growth at $81.4 billion which was a new record for the June quarter.
Apple, which competes with players like Samsung and OnePlus in the premium smartphone segment, has been aggressively ramping up its presence in the Indian market.
Apple has been on the run to increase its presence in the Indian market, which competes with players like Samsung and OnePlus in the premium smartphone market in India.
In recent times, Apple has been planning to set up brick-and-mortar outlets in India in addition to its online store.