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Shares of Subex climbed nearly 12% on Thursday after the company informed bourses that it has inked a partnership with Snowflake, the Data Cloud company, to bring the power of AI-driven Augmented Analytics to enterprises.

The scrip settled 11.85% higher at Rs 59.95, while the benchmark BSE Sensex closed 272.21 points, or 0.56%, higher at 48949.76.

Subex, through its Augmented Analytics platform, HyperSense, and Snowflake will combine competencies to enable enterprises to accelerate their data analytics journey and realize the true value of their data.

Subex’s HyperSense is an augmented analytics platform that helps organisations enhance innovation and growth across businesses through AI-driven decision analytics. It increases productivity and efficiency through a drag and drop function and does not require coding expertise to build analytics models, the company said.

“It enables business users to evolve into citizen data scientists and delivers quick ad-hoc use cases. Through the partnership, Subex and Snowflake aim to bring accelerated efficiency and agility to enterprises and help them innovate and create greater value for their businesses,” Subex said.

Subex is a telecom analytics solutions provider, enabling a digital future for global telcos.